This seeding kit is a curated experience that reflects the spirit of the TENA women: confident and self-aware. Grounded in the brief’s call for emotional connection and authenticity, each item was chosen to inspire comfort, reflection, and empowerment. From the exterior packaging to the card prompts and thoughtful objects like a custom wine bottle, Alo grip socks, candle, and workout set, the experience is both elevated and personal. A soft blue aura ties everything together visually – drawn from the brand guidelines and symbolizing honesty, communication, and intuition, creating a cohesive expression of TENA as a quiet champion of confidence.